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Natural Products Expo West 2023 Draws a Crowd

Informa Markets’ Natural Products Expo West, part of the New Hope Network family of brands, successfully hosted the in-person return of the industry’s largest trade show March 8-12 at the Anaheim Convention Center in Anaheim, CA. Celebrating its 41st occurrence, the event gathered over 2,700 exhibitors and over 57,000 registered attendees to experience the newest innovations in natural and organic foods and beverages; clean beauty and home products; and supplements and ingredients.

Expo West drew retailers from stores such as Albertson’s, Kroger, Aldi, 7-Eleven, Sprouts, Whole Foods Market, GNC, Costco, Cambridge Naturals, PCC Markets, Earth Fare, Natural Grocers, Healthy Edge, Medly, Jimbo’s Naturally, Natural Grocers, Fresh Thyme and more who sought out the hottest new products coming soon to store shelves.

Known as the best venue to spot innovations, the exhibit halls were filled with companies that are shaping the future of food and wellness, including 625 up-and-coming brands making their event debut, the company stated. According to New Hope Network’s Nutrition Business Journal, the natural and organic industry grew 7.7 percent to $274 billion in 2021 and is forecast to surpass $300 billion in sales by 2024 and $400 billion by 2030, driven by the lasting ways the pandemic changed consumer behaviors and the new customers who entered natural and organic.

“This is our first time at Expo West, so it was a big eye-opener and really exciting to be surrounded by this group of people. As a new brand that’s just launched, it makes you feel a little more welcome and supported by the natural foods community. Meeting buyers and distributors was great, and I also found some excellent suppliers and copackers,” said Cindy Convery, founder, Pure Wild Co.

Event attendees participated in four full days of education sessions including the keynote Raising the Standard: Clean, Healthy Nutrition for All Kids, featuring a discussion with actress and Once Upon a Farm Co-Founder Jennifer Garner; the keynote The Joy of Plant-Based Eating with influencer Tabitha Brown; and the keynote The Color of Food: Navigating Cultural Appropriation, Ownership and Heritage in the Food Industry. Additional highlights included the information-packed The State (and Future) of the Natural & Organic Industry session that examined what’s next in product innovation that will drive positive change within the natural and organic products industry.

This year’s expo brought nearly 45,000 room nights to local hotels and supported more that 23,000 local jobs. In total, Expo West brought an estimated economic impact of $145 million and an estimated $2.3 million in tourism occupancy tax (TOT) revenue for the city.

“With the return of Natural Products Expo West, we can truly say Anaheim is back,” Mayor Harry Sidhu said. “After a difficult two years for all of us, this shows the resilience of our city and the natural products community. We once again were able to gather safely and celebrate natural, organic and healthy living. The return of Natural Products means so much, helping Anaheim support more than 346,000 residents, 20,000 businesses and 25 million visitors.”

Natural Products Expo West is produced by Informa Markets’ New Hope Network and is co-located with Fresh Ideas Organic Marketplace. Natural Products Expo East 2022 will be held September 28-October 1 at the Pennsylvania Convention Center in Philadelphia.

For more information, visit www.expowest.com.

Informa Markets’ Natural Products Expo West, part of the New Hope Network family of brands, successfully hosted the in-person return of the industry’s largest trade show March 8-12 at the Anaheim Convention Center in Anaheim, CA. Celebrating its 41st occurrence, the event gathered over 2,700 exhibitors and over 57,000 registered attendees to experience the newest innovations in natural and organic foods and beverages; clean beauty and home products; and supplements and ingredients.

Expo West drew retailers from stores such as Albertson’s, Kroger, Aldi, 7-Eleven, Sprouts, Whole Foods Market, GNC, Costco, Cambridge Naturals, PCC Markets, Earth Fare, Natural Grocers, Healthy Edge, Medly, Jimbo’s Naturally, Natural Grocers, Fresh Thyme and more who sought out the hottest new products coming soon to store shelves.

Known as the best venue to spot innovations, the exhibit halls were filled with companies that are shaping the future of food and wellness, including 625 up-and-coming brands making their event debut, the company stated. According to New Hope Network’s Nutrition Business Journal, the natural and organic industry grew 7.7 percent to $274 billion in 2021 and is forecast to surpass $300 billion in sales by 2024 and $400 billion by 2030, driven by the lasting ways the pandemic changed consumer behaviors and the new customers who entered natural and organic.

“This is our first time at Expo West, so it was a big eye-opener and really exciting to be surrounded by this group of people. As a new brand that’s just launched, it makes you feel a little more welcome and supported by the natural foods community. Meeting buyers and distributors was great, and I also found some excellent suppliers and copackers,” said Cindy Convery, founder, Pure Wild Co.

Event attendees participated in four full days of education sessions including the keynote Raising the Standard: Clean, Healthy Nutrition for All Kids, featuring a discussion with actress and Once Upon a Farm Co-Founder Jennifer Garner; the keynote The Joy of Plant-Based Eating with influencer Tabitha Brown; and the keynote The Color of Food: Navigating Cultural Appropriation, Ownership and Heritage in the Food Industry. Additional highlights included the information-packed The State (and Future) of the Natural & Organic Industry session that examined what’s next in product innovation that will drive positive change within the natural and organic products industry.

This year’s expo brought nearly 45,000 room nights to local hotels and supported more that 23,000 local jobs. In total, Expo West brought an estimated economic impact of $145 million and an estimated $2.3 million in tourism occupancy tax (TOT) revenue for the city.

“With the return of Natural Products Expo West, we can truly say Anaheim is back,” Mayor Harry Sidhu said. “After a difficult two years for all of us, this shows the resilience of our city and the natural products community. We once again were able to gather safely and celebrate natural, organic and healthy living. The return of Natural Products means so much, helping Anaheim support more than 346,000 residents, 20,000 businesses and 25 million visitors.”

Natural Products Expo West is produced by Informa Markets’ New Hope Network and is co-located with Fresh Ideas Organic Marketplace. Natural Products Expo East 2022 will be held September 28-October 1 at the Pennsylvania Convention Center in Philadelphia.


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